We’ve been working closely with bmi over the last few weeks to create an online game and homepage banner to spread the word that they are now the official airline of the England Rugby Team.

We began working with bmi last year after being appointed to create a brand-new email marketing campaign to promote their ‘better for business’ proposition.

Since then, our relationship with the airline has gone from strength to strength, and as a result of this, we are now helping them to promote their England Rugby sponsorship with a creative online game and homepage banner.

The main objective of the campaign is to spread the word about the sponsorship, build awareness of the bmi brand, and encourage people to choose bmi for business as well as for leisure.

It’s great to be working with Heathrow’s second largest airline and suggesting new ways they can build their business online. Our ideas and collaborative way of working is already paving the way for even more creative projects for the months to come, so watch this space.

Karen AshtianiAccount Manager, TH_NK

We’re delighted with the creative work that TH_NK has produced, and in particular, the speedy way that the team have responded to the brief. They really are a pleasure to work with.

Tamarah KhatibHead of Online, bmi